Have you been wondering how to shop for a loose diamond— whether you are considering a loose diamond as the start of an engagement ring, to upgrade an existing piece of jewelry, or for another design entirely? Nothing compares to the brilliance and fire of a loose diamond. By purchasing a loose diamond apart from a setting, you are able to get the best look at the stone to really see the 4 C's up close— cut, color, clarity, and carat weight. You can view inclusions that a setting might otherwise hide or distract from, allowing you to make an informed decision about the diamond you are investing in.

We are happy to offer our customers an extensive collection of diamond shapes including round brilliant, princess, oval, cushion, and radiant cuts. We carry diamonds graded by the most notorious gemological laboratories such as GIA, EGL, IGI and AGS.

 

The Anatomy of a Diamond

Learn about the 4 C's from the diamond experts. Our diamond education center is loaded with information from the Gemological Institute of America (GIA) so you can rest assured you are making an informed diamond purchase. Learn more HERE.

 

Lifetime Diamond Trade-In Policy

With our unique 100% diamond trade-in policy, you may trade in your diamond at any time toward another diamond(s) of equal or greater value. Your trade in value is the original purchase price, excluding tax. The lifetime trade-in policy is valid for in-store and online purchases. Items that qualify for trade in are diamond solitaire rings, diamond solitaire pendants, and diamond solitaire earrings. Learn more about this policy HERE.

 

Fancy Color Diamonds

Diamonds come in every color of the rainbow. Check out our vast selection of diamonds in yellow, blue, pink, green and purple. Fancy colored diamonds are graded based on the depth of color - Fancy Light, Fancy, Fancy Intense and Fancy Vivid. Explore fancy color diamonds HERE.

 

Create Your Perfect Piece

Are you ready to design your perfect piece? Explore our online Stud Builder, Pendant Builder, or Ring Builder to get started.

 

Explore our Diamond Search

Get a head start on your diamond search. Explore and compare diamonds by shape, carat, color, clarity, cut, and more with this innovative diamond search tool. Find this online tool HERE.

 

Ready to see our loose diamond collection in person? We invite you to visit our Clearwater showroom to view our full selection, or explore loose diamonds online HERE.

"We bought our engagement ring here and it is now the only place I'd ever go for jewelry. My fiance was with me as she wanted to pick out something unique and specific. They helped us pick out the perfect ring, ordered the correct stone (pretty quickly) and never tried to upsell me- which may not have been too hard considered my fiance was right next to me.

Troy was our main salesman and he was an absolute pleasure to deal with, and just a down-to-earth guy. 10/10 experience." — Vincent M. on Yelp

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