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Gold And Diamond - Blog

America's Leading Online Jewelry Store

  1. Diamond Bracelets We're Loving Now

     

     

    There is a certain allure to diamond tennis bracelets. With diamonds from every angle, this eternity-style bracelet adds instant glamour to every look. Bracelets are the perfect something extra to complete your look. One alone instantly upgrades your look, and the right diamond bracelet will really make a statement.

    At Gold and Diamond Source, we are proud to offer our Tampa Bay-area and online customers a wide selection of diamond bracelets of different styles and set in different metals— all at different price points it is easier than ever to take home a diamond tennis bracelet today.

    A classic style that can be worn for so many occasions, a diamond tennis bracelet is the perfect gift for a big anniversary, or to celebrate a personal or professional milestone.

    Is your 10th, 15th, 25th, or even 50th anniversary approaching? A diamond tennis bracelet is what she wants.

    Finally get that promotion or launch your new company? There's no more memorable way to celebrate than with a diamond tennis bracelet. 

    Celebrating your thriving thirty, flirty forty, or fabulous fifty? Mark it with a diamond tennis bracelet. 

    Wear a diamond tennis bracelet when you need to make a statement. We love wearing tennis bracelets for big days at work, black tie nights out, and for your big day!

    From yellow to rose to white gold, and in all diamond shapes, we have diamond tennis bracelets you are sure to love. Here are just a few of our favorites:

     

    14 Karat Rose Gold 4.06 Carat Total Weight Round Brilliant Diamonds 4 Prong Set Tennis Bracelet
    Platinum and 18 Karat Yellow Gold Yellow Diamond Halo Bracelet Featuring 22.23 Carat Total Weight Radiant Cut Fancy Yellow Diamonds and 4.23 Carat Total Weight Round Brilliant White Diamonds.
    This 1.00 Carat Total Weight Round Brilliant Diamond Illusion Tennis Bracelet is an Affordable Showstopper. An Unbelievable Value!

     

    Ready to see our diamond tennis bracelet collection in person? We invite you to visit our Clearwater, Florida, showroom to view our full selection, or explore a selection online HERE.

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    "I have visited GDS a few times since I got engaged and the customer service has been consistently great! Someone is always at the front door to greet you and show you in the right direction. The sales people I have been paired up with always seem happy and eager to please!

    Besides the customer service, who wouldn't enjoy themselves while looking at all the shiny diamonds?

    I had the pleasure to work to Alexis (the brunette) about what kind of wedding band would match my uniquely shaped engagement ring. She gave me so many options and went above and beyond by requesting a price quote from the designer who made my engagement ring for a matching wedding band. She emailed me on her days off to keep me in the loop!!

    Alexis was with another customer when my fiancé and I came back in to buy, but Veronica took care of us as if we'd been working with her all along. She made the check out experience painless and quick.

    I will always recommend GDS when a friend is getting engaged. We've already sent two happy couples their way!" — Nina M. on Yelp

     

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    Trust in Our Lifetime Diamond Trade-In Policy

    With our unique 100% diamond trade-in policy, you may trade in your diamond at any time toward another diamond(s) of equal or greater value. Your trade in value is the original purchase price, excluding tax. The lifetime trade-in policy is valid for in-store and online purchases. Items that qualify for trade in are diamond solitaire rings, diamond solitaire pendants, and diamond solitaire earrings. Learn more about this policy HERE.

  2. Why The Obsession With Diamonds?

    14 Karat White Gold Double Oval Halo Ring Featuring a .33 Carat Oval Center Diamond and .33 Carat Total Weight Round Brilliant Accent Diamonds

     

    “True friends are like diamonds – bright, beautiful, valuable, and always in style.” ― Nicole Richie

    Since long before our lifetime, diamonds have played a large role in jewelry and society. We wear them, we sing about them, we propose with them, and we pass them down to future generations. There's no doubt that diamonds play a large role in jewelry, but have you ever wondered why?

    Diamonds Are Forever

    Have you ever wondered why they say, "a diamond is forever?" Or who came up with that saying? The De Beers company can take credit for that.

    After diamonds started to flow out of the African mines at a fast rate, De Beers Consolidated Mines decided to create a merger with South African mines to have a tighter control on the market.

    The company greatly flourished and the price of diamonds went up, due to the illusion of scarcity. But as time rolled on, diamonds started to lose their attraction as engagement rings. Once more, De Beers had to come up with a new marketing tool to get people interested again.

    With diamonds not selling like they wanted them to, the executives in the company decided they needed to do something. They needed a marketing strategy to get their name and diamonds out. They went to the N.W. Ayer ad agency and got them hooked on helping them convince people they wanted diamonds.

    Needless to say it worked. The Ayer copywriter Frances Gerety penned what is now the most famous slogan you can think of. A diamond is forever; clean, elegant, but best of all effective. Years later, that phrase is still heard all over the world and recognized as a true symbol of strong unbreakable love.

    With the marketing phrase hitting the mark in advertising, De Beers’ sales shot up over 50 percent right away, bringing the company right back up to the top, and making diamonds a girl’s best friend, all over again.

    To this day, people continue to go to the diamond engagement ring as the number one engagement ring out there. There’s just something about its clear beauty that draws men and women alike to it. So far, diamonds are forever.

     

    Diamonds Are a Girl's Best Friend

    It may be true that diamonds are a girl’s best friend, just for the simple fact that women like pretty things! It can be said that they are a woman’s best friend because many women love their diamond engagement rings, jewelry and everything pretty.

    But unlike some cheaper jewelry, diamonds are “forever” and there is no way around the fact that a woman would much rather have something that can last her a lifetime than something that may fade with time and need to be replaced.

    But where did the saying “diamonds are a girl’s best friend” come from and how true is it?

    Marilyn Monroe seemed to have all the class and beauty a girl could ever aspire to have. She certainly made it seem that way when she sang the classic song of “Diamonds Are a Girls’ Best Friend.” Written by Carol Channing in the production Gentlemen Prefer Blondes, Marilyn Monroe made a simple phrase famous for the rest of time.

     

    Diamond Engagement Rings

    We see them on women's hands all day— shiny stones set on a gold or platinum rings. More often than not, the beautiful center stones are diamonds. A diamond engagement ring shows your commitment to your engagement or marriage, but it also makes quite a style statement.

    But when and how did diamonds become popular as part of an engagement ring?

    The story of the first diamond engagement ring goes all the way back to Archduke Maximilian of Austria who gave his betrothed Mary a fancy and shiny engagement ring. Seeing as he was rather popular, it started as a trend amongst those of European aristocratic and noble background.

    In this day and age, although diamond rings are evidence of having either saved up money to buy one or of being well off, they used to be a very prominent sign of wealth. Those who were not wealthy were not able to afford diamond rings. When they first became popular, the diamonds used were more difficult to come across, thus costing more.

    With the discovery of African diamond mines and the following rush to sell diamonds, the price dropped and diamonds could be seen on the fingers of all income brackets in society. Soon, those who were leading the diamond import decided to put a halt on the mad rush of selling diamonds at a cheap price so that now diamond engagement rings are sold at a more reasonable price.

    The change in price and access that made diamonds easier to obtain and use in engagement rings, making what was just a pretty stone a famous trademark of a women’s engagement ring.

     

    Visit our diamond experts at our Clearwater, Florida, showroom, or begin your search online here.

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    "My husband and I went to the G&DS before we got engaged to look at diamonds and settings. We were immediately impressed with the friendly, professional atmosphere and the incredible selection of beautiful stones and jewelry. Cale and Debbie were extremely knowledgable and super helpful. We ended up buying all three of our rings from G&DS, and they were very accommodating making sure everything fit perfectly. Their customer service is superior and the quality and prices of their jewelry is unbeatable. Highly recommend!!!" — Kathi Y. on Yelp

  3. Shop For Men's Cobalt Wedding Bands

    Not your ordinary men's wedding band, popular cobalt wedding bands are the perfect way for men to express their individuality and style while still enjoying a durable ring.

    Men's wedding bands have changed so much in the past decade, and cobalt men's wedding bands are a great example of this evolution. Cobalt is extremely scratch resistant, corrosion-resistant and highly durable. Cobalt rings do not easily scratch, break or loose form. While not as durable as titanium or tungsten, it is much harder than platinum, gold or palladium, making cobalt an excellent choice for daily wear.

    We've pulled together a few of the latest in mens' cobalt wedding bands. Visit us in store soon to see the full collection of cobalt wedding bands as well as other men's wedding band options— you will be surprised at all the different styles available to today's groom!

    Some Popular Men's Cobalt Wedding Bands

    This unique Cobalt 10mm comfort-fit satin-finished band features high polished horizontal grooves and a high polished beveled edge
    This cool 7mm Cobalt band features a sleek blend of regular and blackened Cobalt material as well as a comfort-fit inside
    This unique Cobalt 6mm comfort-fit band features a high polished finish for a more traditional yet modern appearance
    This unique 9mm comfort-fit Cobalt band features a carbon fiber center inlay with high polished beveled round edges that is both sleek and subtle
    This aggressive looking Cobalt 7mm comfort-fit band features a hammered-finish center with high polished edges that offers both class and strength

     

    We invite you to visit Gold and Diamond Source at our Clearwater showroom to view our complete men's wedding band collection, or shop a selection of cobalt wedding bands online HERE.

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  4. What Is An Emerald Cut Engagement Ring?

    Emerald Diamond Solitaire Engagement Ring

    Are you looking at different diamond shapes and wondering if an emerald cut engagement ring might be right for you? Diamond shape is possibly the single decision that will have the biggest impact on your engagement ring. While metal, setting, and carat size all play a role in your dream engagement ring, diamond shape is often the first thing people notice, and when you choose an emerald cut engagement ring, it will stand out!

    The shape of a diamond can drastically alter the look of the ring, the way it catches the light, and how the stone sits on your hand. With any of the popular diamond shapes on the market, the idea behind the cut is to leave as much of the top of the stone intact as possible. This allows light to filter through and reflect the natural sparkle of the stone. Each diamond shape has different facets and cuts that help to make the diamond shine.

    What Is An Emerald Cut Engagement Ring?

    Emerald cut engagement rings are trending with bride-to-be's who love the style's elegance and vintage-inspired beauty. Emerald cut engagement rings are rare and distinctive, so it makes sense that powerhouses Beyonce and Amal Clooney wear this diamond shape in their engagement rings.

    The emerald cut dates back to the 1500s when stone cutters began cutting emeralds in a rectangle shape with stepped facets to provide more stability to the stone. The cut was originally performed on emeralds, which are softer and more prone to damage than diamonds. Like most other diamond shapes, an emerald cut diamond has 57 or 58 facets.

    Elongated cuts like emerald cut diamonds tend to look larger and elongate the fingers due to their large top surface, which is far bigger than a round cut diamond of the same carat weight.

    Emeralds tend to be set in a simple solitaire setting to showcase the cut of the diamond. Many couples opt for a halo around their emerald cut diamond to accentuate the stone's beauty and vintage flair.

    Only roughly 3% of the cut diamonds are emerald cut, which makes this shape more rare than other options. With their elongated table, budget-minded shoppers might be pleased to learn that the emerald cut diamonds' elongated shape and larger table makes this shape appear larger than diamonds of the same carat size.

     

     

    "I went in to purchase a signet ring for my husband and AJ helped me pick the perfect shape and weight of the ring that would be the foundation of a custom piece. From then on, I worked with Val to design and create a beautiful heirloom for my husband's birthday. Val is an authentic and warm person who genuinely wants you to be happy with your purchase. After lengthy discussions, she knew exactly the style I was going for with my husband's ring. She worked above and beyond what is expected contacting me continuously through email (with pictures!) before moving forward with each iteration of the ring's design. I would be remiss to not mention the jeweler who crafted the ring. It is just beautiful. My experience was definitely a 5 star experience. I highly recommend The Gold and Diamond Source and ask for Val!!" — Jessica C. on Yelp

     

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  5. Should You Buy a Loose Diamond?

    If you are shopping for an engagement ring, creating a piece of jewelry, or upgrading an existing design, you might be asking, "should I buy a loose diamond?"

    Nothing compares to the brilliance and fire of a loose diamond. By purchasing a loose diamond apart from a setting, you are able to get the best look at the stone to really see the 4 C's up close— cut, color, clarity, and carat weight. You can view inclusions that a setting might otherwise hide or distract from, allowing you to make an informed decision about the diamond you are investing in.

    We are happy to offer our customers an extensive collection of diamond shapes including round brilliant, princess, oval, cushion, and radiant cuts. We carry diamonds graded by the most notorious gemological laboratories such as GIA, EGL, IGI and AGS. Here are more things to consider when buying a loose diamond at Gold and Diamond Source:

     

    Understand The Anatomy of a Diamond

    Learn about the 4 C's from the diamond experts. Our diamond education center is loaded with information from the Gemological Institute of America (GIA) so you can rest assured you are making an informed diamond purchase. Learn more HERE.

     

    Explore Our Diamonds Online

    Get a head start on your diamond search. Explore and compare diamonds by shape, carat, color, clarity, cut, and more with this innovative diamond search tool. Find this online tool HERE.

     

    Consider Fancy Color Diamonds

    Diamonds come in every color of the rainbow. Check out our vast selection of diamonds in yellow, blue, pink, green and purple. Fancy colored diamonds are graded based on the depth of color - Fancy Light, Fancy, Fancy Intense and Fancy Vivid. Explore fancy color diamonds HERE.

     

    Use Your Diamond In Your Perfect Piece

    Are you ready to design your perfect piece? Explore our online Stud Builder, Pendant Builder, or Ring Builder to get started.

     

    Trust in Our Lifetime Diamond Trade-In Policy

    With our unique 100% diamond trade-in policy, you may trade in your diamond at any time toward another diamond(s) of equal or greater value. Your trade in value is the original purchase price, excluding tax. The lifetime trade-in policy is valid for in-store and online purchases. Items that qualify for trade in are diamond solitaire rings, diamond solitaire pendants, and diamond solitaire earrings. Learn more about this policy HERE.

     

    Ready to see our loose diamond collection in person? We invite you to visit our Clearwater, Florida, showroom to view our full selection, or explore loose diamonds online HERE.

    Connect with Gold & Diamond Source

    Facebook // Twitter // YouTube // Instagram // Pinterest

     

    "I have visited GDS a few times since I got engaged and the customer service has been consistently great! Someone is always at the front door to greet you and show you in the right direction. The sales people I have been paired up with always seem happy and eager to please!

    Besides the customer service, who wouldn't enjoy themselves while looking at all the shiny diamonds?

    I had the pleasure to work to Alexis (the brunette) about what kind of wedding band would match my uniquely shaped engagement ring. She gave me so many options and went above and beyond by requesting a price quote from the designer who made my engagement ring for a matching wedding band. She emailed me on her days off to keep me in the loop!!

    Alexis was with another customer when my fiancé and I came back in to buy, but Veronica took care of us as if we'd been working with her all along. She made the check out experience painless and quick.

    I will always recommend GDS when a friend is getting engaged. We've already sent two happy couples their way!" — Nina M. on Yelp